The makeup of a society is a group of people with common territory, interaction, culture and infrastructure. Culture is the complexity of religion, knowledge, beliefs, arts, laws, morals and customs. One of the key platforms that affect and mold culture in any given society is media. In modern society television, newspapers, radio, magazines, movies, advertising and social media have become the major sources of information and education. They also are powerful forces of cultural transmission and socialization. Some may debate that mass media plays a central role in social construction. Regardless, media is a powerful instrument to inject vision, direction, ideology and even propaganda into a nation. It would be safe to conclude that whoever controls “mass media” controls cultural mindset and beliefs.
